The renowned Islay malt whisky brand, Ardbeg, part of the LVMH family, has introduced a unique addition to its collection – Ardbeg Spectacular, the distillery’s first whisky aged in port casks. This exclusive launch took place at Ospree Duty Free in Mumbai, marking a significant milestone for Ardbeg enthusiasts in India.
To commemorate this special occasion, Ardbeg hosted the world’s first-ever travel retail Ardbeg Day at Ospree Duty Free on May 31, 2024. This celebration coincided with the final Saturday of Islay’s Festival of Music and Malt (Fèis Ìle), a global celebration dedicated to the rich heritage and distinctive flavors of Ardbeg.
Smriti Sekhsaria, Marketing Director at Moet Hennessy India, expressed her excitement about the event, stating, “We are thrilled to be hosting the world’s first-ever Ardbeg Day Travel Retail only celebrations in Mumbai at Ospree Duty Free! Ardbeg has a strong base of loyalists in India, and we are delighted to bring to them a wonderful flavor adventure with Spectacular.”
The festivities at Ospree Duty Free promise an unforgettable peat-soaked experience for travelers. Attendees can expect to immerse themselves in Ardbeg’s Dark Circus, a captivating setup at Mumbai International Airport running throughout June. This immersive experience offers a whirlwind of smoky wonder, showcasing the dramatic world of Ardbeg.
Adding to the excitement, one lucky visitor will win a chance to visit the iconic Ardbeg Distillery in Scotland, further cementing this event as a must-visit for whisky lovers.
Exclusively available at Ospree Duty Free in Mumbai International Airport, Ardbeg Spectacular is priced at Rs. 11,100. Whether you’re an Ardbeg loyalist or a curious traveler, this peaty voyage promises to leave you breathless.
Discover the allure of Ardbeg Spectacular and join the celebration at Ospree Duty Free.
