United Breweries Limited (UBL) has proudly introduced Queenfisher Premium Lager Beer to Maharashtra, following its triumphant reception in Goa, Assam, and Meghalaya. This new brew, lovingly dubbed “The Queen of Good Times,” marks a significant milestone from the House of Kingfisher, furthering a legacy of iconic beverages.
Queenfisher’s unique packaging tells a story of inclusivity and empowerment. Adorned with silhouettes of diverse women set against a vibrant purple backdrop, it symbolizes the strength and unity of sisterhood. The iconic Kingfisher bird, uplifted and crowned, pays homage to the women who inspire us every day. This beer isn’t just about refreshment; it’s about creating a safe space for meaningful and honest conversations.
Vikram Bahl, CMO of United Breweries Limited, eloquently shared, “Queenfisher is our way of celebrating inclusivity and the unstoppable force of female friendship. We pop our cans not just to celebrate women, but to honour the secret superpowers they wield in their everyday connections. Maharashtra has always been at the forefront championing for women and an inclusive society. We look forward to extending our celebration of sisterhood; here’s to the queens among us who sparkle brighter when they shine together.”
Now available in 500 ml cans at leading outlets across Maharashtra, Queenfisher Premium Lager Beer invites everyone to join in the celebration of sisterhood and inclusivity. Raise a can to the queens in your life and enjoy the refreshing taste of Queenfisher, a brew that honours the ethos of Kingfisher while embracing the spirit of women everywhere. Cheers to the queens who make life brighter and more beautiful.
